Jessica M. Payne, PhD | CV


PhD New York University Department of Performance Studies, New York, NY 1993-2000

  • Dissertation: Making Culture Public: Grassroots Community Collaboration and Ethnic Heritage in Portland, Maine.  
  • Full scholarship.

MA New York University Department of Performance Studies, New York, NY 1989-1993       

  • Thesis: Public Folklore and the State: The Politics of Tradition. Full scholarship.  
  • Awarded prize for distinguished master’s thesis.

BA Hampshire College, Amherst, MA 1982-1986 
Major: Cultural Anthropology and Development 

  • Thesis: Social Economy of Agricultural Production in Burkina Faso, Africa: Gender Relations in Production.


Founder and Principal
Broadsight (formerly Jessica Payne Consulting), Amherst, MA  1988-present

  • Transformational consulting for clients in the public and nonprofit sectors using strategic framework development and impact evaluation to propel research-informed organizational growth and engagement, systems change and innovation, retention and replication, training, and network learning. Specialization in mixed methods research and an appreciative, promotional approach to improve organizational and program outcomes, access, and equity. Use of ethnographic methods to inform development of community programs, services, supports, and resources. Engagement with regional, BIPOC, ethnic, and refugee communities to elevate wellbeing, social and economic opportunity, cultural performance, and the arts. Clients included federal, state, regional, and municipal agencies throughout the U.S. Clients include federal, state and regional organizations throughout the U.S. in the education, healthcare, community development, cultural, arts, and marketing sectors. 

Senior Prevention and Evaluation Strategist
StopHazing, Orono, ME | 2013-2019

  • Strategic planning, training and evaluation to promote healthy social norms and youth leadership development in hazing research and prevention. Co-development of the first data-informed Hazing Prevention Framework©. Collaborative leadership of the Hazing Prevention Consortium–a cohort of select undergraduate institutions developing comprehensive, evidence-based hazing prevention initiatives on their campuses–including cohort recruitment, strategic design and delivery of technical assistance, online trainings, and hands-on resources; evaluation of prevention strategies; and public dissemination of findings. Strategic planning, implementation, evaluation and fundraising for organizational development and special projects with regional and federal agencies in K-12 and undergraduate education, the military, and community theater. 

Senior Research Associate

Public Health Institute of Western MA, aka Partners for a Healthier Community, Springfield MA | 2016

  • Collaborative program assessment and evaluation with public health partner organizations to improve equity and access to programs and resources among minoritized populations, with emphasis on measuring and reporting on processes, outcomes, and identifying areas for continued improvement.

Undergraduate Adjunct Professor

Hampshire College and University of Massachusetts, Amherst MA | 1996-2011

  • Development and teaching of original courses for students to acquire skills in qualitative research and ethnography applied to educational assessment, cultural studies, and medical anthropology.

Director of Folklife Programs
Historical Society of Rockland County, New City, NY | 1990-1995

  • Ethnographic research and documentation, curation of exhibits and public events, and design and delivery of educational programs regarding regional and community, culture, performance, and art to contribute to regional cultural and community development.

Director of Folk Arts Program
Brooklyn Arts Council, Brooklyn, NY | 1991-1992

  • Ethnographic research, curation of performing arts programs, and technical assistance to support program development for cultural organizations and funding for visual and performing artists.

Interim Director of Folk Arts Program,
Rhode Island State Council on the Arts, Providence, RI | 1988-1989

  • Administration of state grants program, ethnographic research, curation of state exhibits, and technical assistance to support program development for cultural organizations and funding for visual and performing artists.

Program Assistant of Folklife and Ethnic Arts Program
Mass Cultural Council, Boston, MA | 1987-1989

  • Administration of grants program and oversight of state and regional initiatives to support and develop regional, ethnic, and refugee culture and community.


* = All or portion of research conducted in Spanish

Broadsight, formerly Jessica Payne Consulting, Amherst, MA 1988 – present

  • Transformational consulting for clients in the public and nonprofit sectors using strategic framework development and evaluation to propel research-informed organizational growth and engagement, systems change and innovation, retention and replication, training, and network learning.  Includes ethnographic research and program development with community-based cultural and arts organizations to support educational documentation, exhibits, festivals, and school-programs that document regional, ethnic, and refugee cultural heritage and performing arts.


Replication Toolkit: Intergenerational Communities for Elders and Adoptive Children and Families
Treehouse Foundation, Easthampton, MA | 2019-present

  • Development of a toolkit guide for organizations wishing to replicate the Treehouse model for intergenerational community serving low-income elders and children, youth, and families who have experienced adoption and foster care.

*Economic and Community Impact Evaluation of Mural Festival – Fresh Paint Springfield
Common Wealth Murals, Amherst, MA | 2019-present

  • Planning, design and implementation with UMass Design Center of an economic impact study to support future program development, fundraising, and improvement of a community-engaged mural festival in Springfield, including observation, street interviews, stakeholder interviews, data analysis, and reporting. 

Evaluation and Program Development of Community Impact, Arts, Innovation and Capacity Grant Making Initiatives
Community Foundation of Western Mass, Springfield, MA | 2017-2024

  • Design and delivery of evaluation plans evaluations to measure and assess impact and efficacy, using grantee interviews to evaluate grantee plans, execution, and accomplishments and identify strengths and opportunities for improvement to grant making processes; and development of frameworks and funding criteria to guide grant making processes and capacity building resources for regional non-profits.

Trauma Sensitivity and Leadership among Holyoke Youth, Providers and Educators 
The Alianza Project, Holyoke, MA | 2017-2019

  • Facilitation of strategic planning with staff and youth trauma survivors to develop youth leadership learning and training; design and implement staff and youth-led trainings for Holyoke providers and educators to improve school-based trauma sensitivity practice; collaboration with Holyoke Public Schools and the Opportunity Academy (a network of alternative learning environments for youth at risk) to develop youth programs and educational staff trainings on the impact of trauma and strategies to promote trauma sensitivity in school settings.

Improving Early Childhood Literacy for Inner-City Children through Summer Learning
*Regional Employment Board, Springfield, MA | 2012

  • Case study evaluation of literacy education for at-risk inner city children to assess program impact on learning, parenting, instruction, and schools and to inform instructional design, evaluation, and fundraising; used interviews with students, parents, instructors and school principals to develop findings. 


External Evaluation of AmeriCorps Mentorship to Improve Public School Student Attendance Springfield College, Springfield MA | 2021-present

  • Design and implementation of annual AmeriCorps evaluation using a combination of college and Springfield Public School data to track program delivery, mentor training, and student outcomes.

Coordinated, Campus-Wide Supports and Resources for First Generation and Low Income Students
Amherst College, Amherst, MA | 2022-2023

  • Design and facilitation of coordinated cross campus supports for first generation and low income students, including facilitation and planning with a coalition of faculty, staff, and students, assessment of strengths and gaps, identification of promising strategies, development of evaluation systems, and reporting on findings.

Establishing Evaluation Systems to Measure Equitable Support for Undergraduate Career Planning
Amherst College, Amherst, MA | 2022-2023

Network Training and Sensemaking for Student Success Innovation in Higher Education
VentureWell, Hadley, MA | 2014, 2017-2022

  • Data collection and analysis of mixed methods special studies in support of higher education initiatives. Includes evaluation planning and development of findings to advance the Frontier Set–a Bill and Melinda Gates Foundation-funded, 5-year initiative to improve academic success among undergraduates in a consortium of 32 campuses across the U.S. Included development of strategies for networked learning among consortium members, provision of monthly and annual collection, analysis, and reporting on mixed methods evaluation data. Other projects entailed development of resources to improve productivity among a consortium of select U.S. and Puerto Rican colleges/universities forging innovative engineering program curricula and program infrastructure; data collection from  global public health innovators and instructors to identify promising training strategies, develop case study modules, and improve impact of a Gates Foundation initiative to build capacity of academic teams developing new products for global health markets and inform VentureWell members and partners. 

Our Space: Transformation Through Ownership for Collegiate Men of Color in Brothers At Bard
Brothers@, formerly Brothers at Bard, Bard College, Annandale-On-Hudson, NY | 2019-2020

  • Design and delivery of a pilot outcome evaluation to interview and engage BAB alumni; assess experiential learning; inform a framework for replication on other campuses; strengthen fundraising and brand development; and support ongoing evaluation and sustainability. 

Linking Education and Industry for Clean Energy and Sustainable Agriculture Certification.
Holyoke Community College, Holyoke, MA | 2011-2017

  • Collection of industry interviews and performance measures for annual mixed methods evaluations of National Science Foundation-funded projects to develop a clean energy certificate program that prepares community college students for jobs in the region’s growing alternative energy sector and to assess processes, outcomes, and opportunities for improvement of a new clean energy and sustainable agriculture curriculum that engages community college students and transitions them into regional 4-year colleges.

Impact Evaluation of Undergraduate Academic, Student Life, and Extracurricular Programs
Smith College, Northampton, MA | 2006, 2013-2014, 2016

  • Design, data collection, and dissemination of findings from evaluations of campus initiatives to inform decisions by Dean of the College on future program infrastructure. Studies used interviews and focus groups with students, alumni, faculty, and staff and literature reviews to evaluate: Strategies to improve learning outcomes and identify promising practices for Praxis internship program aiming to boost academic success and post-graduate career pathways; student perceptions of learning through residential life programs, leadership training, and experiences of institutional diversity; Smith’s approach to counseling services and to liberal learning as preparation for post-graduate careers; and evaluation of the Women’s Narrative Project  to redefine success and foster successful life choices and careers among undergraduate women.

Learning Outcomes in Online Professional Development Courses for Massachusetts ESOL Teachers
Quinsigamond Community College, Worcester, MA | 2015

  • Design, delivery and provision of findings and recommendations from a mixed-methods evaluation to measure and improve learning in online courses tied to state-mandated standards and professional development for English for Speakers of Other Language (ESOL) instructors.  

Global Health Entrepreneurship and Commercialization of Academic Innovations 
National Collegiate Inventors and Innovators Alliance, Hadley, MA | 2013

  • Assessment of learning and commercial outcomes, using qualitative findings to improve training curriculum delivery for a National Science Foundation-funded training that prepares academic research teams with early stage inventions to develop viable commercial ventures for their products.

Expanding Innovation and Entrepreneurship in Undergraduate Engineering Education
SageFox Consulting Group, Amherst, MA | 2013

  • Development and analysis of mixed method evaluation findings to integrate entrepreneurship training into undergraduate engineering education through a National Science Foundation-funded initiative.

Improving Undergraduate Student Retention:  What draws students and pushes them away?  
Dominican University of California, San Rafael, CA | 2013

  • Design and facilitation of mixed method measurement of attraction and withdrawal from college among current and withdrawn undergraduates to inform new enrollment and retention initiatives.

Expanding Science Learning and Retention in the Svalbard Summer Arctic Research Program 
Mt. Holyoke College, South Hadley, MA and Hampshire College, Amherst, MA | 2010-2013

  • Evaluation of a National Science Foundation-funded undergraduate field research program, using mixed methods to assess and improve student learning and retention in the environmental sciences.  

Expanding Learning and Laboratory Opportunities in Undergraduate Science 
Skidmore College, Saratoga Springs, NY | 2011

  • Development of an evaluation plan for expansion of science classroom and laboratory learning.

Self-Study of the Five College Women’s Studies Research Center 
Five Colleges, Inc., Amherst MA | 2011

  • Design of evaluation strategies for a self-study to support strategic planning and fund raising campaigns.

Impact Evaluation of Academic Learning, Residential Life, and Post-Graduate Careers
Hampshire College, Amherst, MA | 2004-2011

  • Design, data collection, program delivery and reporting on mixed methods studies across the educational environment using interviews, focus groups, class curricula, survey data, admissions data, and special program initiatives involving students, prospective students and their families, alumni, faculty and staff.  Studies addressed: admissions and retention; academic program structure and advising; residential life programs; diversity and inclusion initiatives; liberal arts as preparation for post-graduate life and work (through a Teagle Foundation-funded college consortium); design of two longitudinal mixed-method studies to assess the impact of a Hampshire education in graduates’ lives and work; and use and improvement of a national learning assessment tool. Founded Hampshire’s Qualitative Research Initiative in 2004 to support future evaluation efforts. 

Making Academic and Careers Services Accessible for All Students 
Bay Path College, Longmeadow, MA | 2009-2010

  • Provision of mixed-methods evaluations on career service needs and use of available career service resources among adult women in a One-Day degree program; and enhanced learning, support and retention for first generation undergraduate women. 

Capitalizing on Peer Mentoring in Science Research Education for Undergraduate Women 
Mt. Holyoke College, South Hadley, MA | 2010

  • Facilitation of a qualitative evaluation comparing interview findings from across faculty-students teams to improve learning and retention outcomes of a faculty and peer mentoring program in the sciences, with co-authorship of results in Routledge special publication.

Assessment of Student Experiences of Social Life and Learning in Preparatory Education
Loomis-Chaffee School, Windsor, CT | 2009-2010 

  • Collection and comparison of qualitative data on day and boarding student experiences of academic, social and community life to improve student supports and refine the brand for a preparatory school.

New Initiatives in Institutional Diversity
Stoneleigh-Burnham School, Greenfield, MA | 2009

  • Provision of a qualitative study of student experiences of diversity at an all-girl prep school to inform cultural and global education initiatives amd a new International Baccalaureate Diploma Program.

Undergraduate Technical Education and Post-Graduate Careers
Worcester Polytechnic Institute, Worcester, MA | 2007

  • Collection and use of alumni interviews to assess and improve how WPI prepares students for post-graduate careers.

Faculty Perspectives on Undergraduate Education and Post-Graduate Careers
Smith College, Northampton, MA | 2007

  • Facilitation of faculty focus groups and data analysis to assess and improve Smith’s approach to liberal learning as preparation for post-graduate careers.


Building Evaluation Capacity with Hospital and Public Health Care Programs 
Public Health Institute of Western MA, Springfield MA | 2015-2021

  • Provision of evaluation expertise to healthcare and community organizations committed to improving healthcare systems, delivery, and training in Franklin, Hampshire, and Hampden Counties; plan design, implement, and report on process and impact evaluations, including training for and creation of logic models, evaluation action plans and evaluation instruments; assist in creation of evaluation resources,  project proposals, and health issue briefs; completion of qualitative research for regional Community Health Needs Assessment (CHNA); evaluation oversight on projects focused on training and delivery systems for geriatric and palliative care; retention and graduation of nursing students of color; evaluation of programs to address the opioid crisis and prevent substance abuse in the region; and training, engagement and impact of non-profit boards in the region.

Measuring the Impact of Hospital Arts Programs on Patient Recovery 
Boston Children’s Hospital, Boston, MA | 2014-2015

  • Design of survey instruments to be used with patients, family members, and hospital staff to measure the health-related patient and family outcomes of a hospital-run arts program, with advisement on survey administration, data analysis, and reporting.  

Improving Patient Recovery in Hospital Settings through the Arts 
Museum of Fine Arts/Artful Healing Program, Boston, MA | 2013-2014

  • Design and implementation of an evaluation to measure patient and family health outcomes and make recommendations for program delivery and improvement of a museum-generated arts program offered to patients in area-hospitals; used interviews and focus groups with patients, families, museum art instructors, and hospital staff.

Delivery of Undergraduate Healthcare Services in Liberal Arts Colleges
Smith College, Northampton, MA | 2012

  • Delivery of a comprehensive literature review and comparative recommendations to inform multi-campus strategic planning and improve structure and delivery of student health service programs in liberal education. 

Healthcare Needs Assessment for Westfield, MA 
Noble Hospital, Westfield MA | 2011-2012

  • Assessment of healthcare needs, services, and resources to inform planning process for and community engagement in development of a community health center for the City of Westfield; included extensive outreach among service providers associated with education and public health, mental health and substance abuse, domestic violence, elder services, refugee resettlement, veteran and homeless care, and community development.

Evaluation of Technical Assistance Services in Substance Use Prevention 
Western Massachusetts Center for Healthy Communities, Holyoke, MA | 2011

  • Qualitative evaluation of technical assistance program for regional substance use coalitions throughout Western Massachusetts to measure program outcomes and improve support structures and processes.

Healthcare Needs Assessment for Development of a Community Health Center in Westfield, MA 
Holyoke Health Center, Holyoke, MA | 2010

  • Development of a preliminary health needs assessment to support planning and development for a new community health center in Westfield, MA, including stakeholder interviews and networking with key providers used to identify key stakeholders, available resources, subpopulations and healthcare needs across populations and health issues. 


Market Analysis of Supplement Sales Among Integrative Healthcare Practitioners 
Pure Branding, Inc., Northampton, MA | 2017

  • Qualitative study using interviews with integrative, complementary, and alternative medicine practitioners to identify market segments for a supplement sales company.

Building a Brand for Berkshire Community College
TSM Design, Springfield, MA | 2015-2016

  • Completion of a mixed method marketing study to inform campus brand development, message, and delivery, using quantitative data on student enrollment, retention, and performance, surveys with faculty, staff, students, alumni, and enrollees who left the college, and qualitative data from high school students and counselors to develop marketing assessment.

Optimal Delivery of eLearning for First-time Homebuyers 
Clarity, Easthampton, MA | 2015

  • Design, implementation and analysis of product evaluation to identify effective formats for delivery of Online/eLearning curriculum for first-time homebuyers, based on consumer surveys. 

Consumer Studies and Market Analysis in Supplements, Integrative Medicine, and Herbal Tea 
Pure Branding, Inc., Northampton, MA | 2010, 2012, 2017

  • Mixed-methods survey and interview studies to identify market segments and marketing profiles to inform content and delivery of new brand campaigns.


*Ethnographic Research and Resource Development 
Massachusetts Cultural Council Folk Arts and Heritage Program, Boston, MA | 1999-2003

  • Documented traditional artists and community organizations in Western MA; developed grant applications and nominations with artists for state and national funding.

Boston Harbor Island National Park: Assessment of Cultural Resources
National Park Service, Boston, MA | 1999

  • Evaluated ethnographic resources and cultural impact of management plan for new park system.

*New England Storytelling Traditions Project: Field Research on Community Folklife Traditions*
Vermont Folklife Center, Middlebury, VT | 1997-1999

  • Served on planning/research team to develop regional exhibit; surveyed ethnographic collections and conducted broadcast-quality interviews with storytellers in MA, CT, and NH for program installation.

Smithsonian Folklife Festival: Field Research for the New Hampshire Program
New Hampshire State Council on the Arts, Concord, NH | 1998

  • Conducted ethnographic research on NH occupational traditions for festival program exhibits. 

*Hispanic Cultural Community Project: Field Research on Community Traditions and Artists*
Centro Cívico, Amsterdam, NY | 1997

  • Interviewed local artists to document urban Hispanic heritage and inform development of public presentations and programs associated with a community-based social welfare agency.

Folk and Traditional Arts Funding Program: Grant Proposal Review
National Endowment for the Arts, Washington, DC | 1997

  • Evaluated proposals for regional grant-funded program in the traditional arts.

Middle River Community History Project
Baltimore County Planning Department, Baltimore, MD | 1996

  • Conducted oral history interviews on development of a suburban neighborhood to inform community and land development process.

Pequot Oral History Project for Museum Audio Elements
Mashantucket Pequot Museum and Research Center, Ledyard, CT | 1995-1996

  • Conducted oral history interviews with members of the Pequot Tribal Nation and Passamaquoddy Nation for use in multi-media exhibit on tribal history and culture; produced museum quality recordings for audio component of exhibits.

*Community Folklife Program Director*
Historical Society of Rockland County, New City, NY | 1990-1995

  • Conducted cultural surveys, interviews and outreach with regional ethnic communities; produced annual community festival; directed 4-year elementary school curriculum on regional Native Americans; curated exhibits; promoted, publicized, evaluated and raised funds for cultural programs.

*Hispanic Cultural Traditions: A Community Survey in Southern Delaware*
Delaware State Folklife Program, Dover, DE | 1995

  • Documented Hispanic cultural heritage to inform state cultural programs and community development.

National Survey of Armenian American Artists
Country Roads, Inc., Boston, MA | 1994-1995

  • Documented NY and NJ Armenian American artists for international Armenian folk art exhibition.

Native American Community Culture and Tradition 
Maryland Commission on Indian Affairs, Annapolis, MD | 1994

  • Documented Native cultural heritage; made recommendations for state program development and research.

Community Folklife Program Exhibition Development
Brooklyn Children’s Museum, Brooklyn, NY | 1994

  • Developed proposal for major exhibition on children, tradition and community in Brooklyn.

National Road Heritage State Park: Field Research on the National Road
Pennsylvania Heritage State Parks Department, Harrisburg, PA | 1993

  • Documented regional traditions tied to national Route 40 for development of cultural interpretation and exhibitions in state heritage park.

Model Boat Project
South Street Seaport Museum, Folk Arts Program, New York, NY | 1992-1993

  • Conducted ethnographic research on model boat builders in NY and NJ for use in major exhibit.

Folk Arts Program Site Evaluator
New York State Council on the Arts Folk Arts Program, New York, NY | 1990

  • Served as site visitor and auditor to evaluate grantee programs and prepared proposals for review.

Southeast Asian Festival
Boston Children’s Museum / Refugee Arts Group, Boston, MA | 1989

  • Documented Southeast Asian artists for major exhibit and performance series.

Crafts Exhibit Curator
National Council for Traditional Arts, Washington, DC/Lowell, MA | 1988, 1989

  • Documented regional crafts; curated and designed crafts demonstrations for Lowell National Folklife Festival.


Most consultancies result in a final report of findings, listed below. Typically for internal audiences only, reports with links are available to the public.   


Place Keeping, Legacy and Ownership: Community Input on the Six Corners Public Art Installation. Springfield Cultural Partnership, Springfield MA, 2022, in partnership with Six Corners Advisory Group and the City of Springfield.

Making History in Springfield: Community Engaged Murals at Fresh Paint Springfield 2021. Common Wealth Murals, Granby, MA, 2021.

ValleyCreates Collaborative Grant Survey: Report of Findings. Community Foundation of Western Ma, Springfield, MA. 2020/2021.

Fresh Paint Springfield 2019: Public Art and Economy in the Renaissance of a Massachusetts City. With UMass Design Center and Common Wealth Murals, Easthampton, MA, 2019. 

Intentional Strategies to Propel Innovation: A Report on the Community Foundation of Western Massachusetts Innovation Planning Grant Program. Community Foundation of Western Ma, Springfield, MA. 2018.

Capacity Cohort Training Series and Grants Program: An Assessment of the Community Foundation of Western Massachusetts Capacity Program. Community Foundation of Western Ma, Springfield, MA. 2018.

Engagement and Transformation in a School-Based Summer Literacy Program:  An Evaluation of the Hasbro Summer Learning Initiative.  Regional Employment Board of Hampden County, Springfield, MA.  2012.


Indicators of Leadership Commitment and Institutional Infrastructure in Systemic Transformation for Equity, a brief presented to VentureWell, for the Bill and Melinda Gates Foundation’s Frontier Set, Hadley, MA, 2022.

Frontier Set Sensemaking: A Summary of Findings from 2020 Site ReflectionsVentureWell, for the Bill and Melinda Gates Foundation’s Frontier Set, Hadley, MA, 2021.

Springfield College AmeriCorps Program – Evaluation Report 2019-2021. Springfield College, AmeriCorps Program, Springfield, MA, 2021.

Our Space: Transformation Through Ownership for Collegiate Men of Color in Brothers At Bard

Brothers at Bard, Bard College, Annandale-On-Hudson, NY, 2020.

Working Together for Equitable Student Outcomes: The State of the Frontier Set. Gates Foundation/ VentureWell, Hadley, MA, 2018 (draws from my data analysis and reporting).

Innovator Insights: Illuminating the Path for Tomorrow’s Inventors. VentureWell, Hadley, MA, 2018 (draws from my data analysis and reporting).

Pathways in Innovation: Member Needs Assessment Report. VentureWell, Hadley, MA, 2018.

Student Perceptions and Experiences of the Praxis Summer Internship Funding Program: A Report On Focus Group Findings. Smith College, Northampton, MA, 2016.

Hazing Prevention Toolkit for Campus Professionals® with Elizabeth Allan and David Kerschner. Clery Center and StopHazing, 2016.

 “We Don’t Haze” Companion Briefs and Activity Guides (with Elizabeth Allan and David Kerschner).  Designed to accompany “We Don’t Haze” online film. Clery Center and StopHazing, 2016.

Prevention Brief for college and university professionals 

Prevention Brief for general audiences

Activity Guide for students, faculty and staff

Bystander Intervention Handout

Discussion Guide for Students

Discussion Guide for faculty and staff

Learning and Instruction in the 2015 English for Speakers of Other Languages Professional Development Workshop Series. Quinsigamond Community College, Worcester, MA. 2015.

GCE Xcelerator Workshop Evaluation. VentureWell, Inc., Hadley, MA, 2014.

Student Perceptions And Experiences of The Praxis Summer Internship Funding Program: A Report On Focus Group Findings. Lazarus Center for Career Development and the Office of Institutional Research, Smith College, Northampton, MA, 2014.

“Doing the Unsafe Thing:” Taking Risks with Self-Reflection–An Evaluation of 

Eat, Write, Talk: A Getaway for Juniors and Seniors.  Office of the Dean of the College, Smith College, Northampton, MA, 2014.

Commercialization of Academic Innovations in Global Health:  An Evaluation of the Xcelerator Workshop.  National Collegiate Inventors and Innovators Alliance.  Hadley, MA.  2013.

Student Retention:  A Qualitative Study of Dominican University of CaliforniaOffice of the Provost, Dominican University of California, San Rafael, CA, 2013.

Undergraduate Field-Based Science Research:  Learning and Retention Outcomes from a Summer Arctic Research Program. Mt. Holyoke College/Hampshire College 2011 Svalbard REU Program Evaluation.  Mt. Holyoke College, S. Hadley, MA, Annual reports, 2010 – 2012.

Davis Foundation Evaluation of Institutional Use of Assessment Data from the Wabash Study:  Summary of FindingsOffice of Enrollment and Assessment, Hampshire College, Amherst, MA, 2011.

The Hampshire Learning Project:  Final Report 2011.  Office of Enrollment and Assessment, Hampshire College, Amherst, MA, 2011.

Mentoring Research Program Evaluation Report.  Mt. Holyoke College, South Hadley, MA, 2010.

Day and Boarding Student Experience at Loomis-Chaffee School. Loomis-Chaffee School, Windsor, CT, 2010.

Focus Group Report on Delivery of Career Services to One-Day-A-Week Women, Bay Path College, Longmeadow, MA. 2010.

Focus Group Report of First Generation Student Experience.  Bay Path College, Longmeadow, MA January and May, 2009.

Admissions Study on Student Decisions Not to Attend Hampshire College.  Office of Enrollment and Assessment, Hampshire College, 2009. 

Student Experiences of Diversity at Stoneleigh-Burnham School. Stoneleigh-Burnham School, Greenfield, MA, 2009.

Liberal Education and Post-Graduate Careers: A Qualitative Survey of Preparation for Work Among Alumnae from a Consortium of Liberal Arts Institutions.  Qualitative Research Initiative, Office of Academic Development, Hampshire College, 2008.

A Report on Institutional Diversity.  Qualitative Research Initiative, Office of the Special Presidential Assistant for Diversity, Hampshire College, Amherst, MA, 2008.

Retention Initiative 2007/2008: A New Mentoring Program for Students Considering Withdrawal. Qualitative Research Initiative, Office of Academic Development, Hampshire College, 2008.

Liberal Education and Preparation for Work: A Review of Core Themes and Relevant Literature. Teagle Foundation Draft White Paper.  Office of Academic Development, Hampshire College, 2007.

Smith College Study on Residential Life:  A Commissioned Ethnography on Student Experiences of House Community.  Office of the Dean of the College, Smith College, 2006.

Hampshire College Retention Study:  A Commissioned Ethnographic Study About Why Students Withdraw from Hampshire College. Qualitative Research Initiative, Office of Academic Development, Hampshire College, 2006.

Faculty Perspectives on the Senior Thesis. Qualitative Research Initiative, Office of Academic Development, Hampshire College, 2006.

Alumnae Perspectives on the Impact of the Open Curriculum. Qualitative Research Initiative/Teagle Foundation Study on the Open Curriculum, Office of Academic Development, Hampshire College, 2006.

Final Report:  Davis Foundation Assessment of the Senior Thesis. Qualitative Research Initiative, Office of Academic Development, Hampshire College, 2005.

Preliminary Report on the Qualitative Research Initiative: Division II and Residential Life, 2005. Qualitative Research Initiative, Office of Academic Development/Office of Student Services, Hampshire College, 2005.

Hampshire Ethnographic Study on First-Year Student Experience of Academic and Residential Life. Qualitative Research Initiative, Office of Academic Development,Hampshire College, 2004.


Trust Transfer Project: Report of Evaluation Findings. Springfield Cultural Partnerships and Community Music School of Springfield, Springfield, MA, 2021. 

Improving the Experience of Care in Hospital Settings Through Engagement in the Arts: An Evaluation of The Museum of Fine Arts/Boston’s Artful Healing Program. Education Department, Museum of Fine Arts/Boston, Boston, MA. 2014.

Health and Community:  A Healthcare Needs Assessment for Westfield, MA.  Noble Hospital, Westfield, MA, 2012.

An Assessment of Healthcare Needs in Westfield, MA.  Holyoke Health Center, Holyoke, MA.  2010

The Role of Technical Assistance in Community-based Substance Abuse Prevention:  An Evaluation of Prevention Training in the Massachusetts Regional Centers for Healthy Communities.  Western MA Center for Healthy Communities, Holyoke, MA, 2011.


Folk and Traditional Arts Program, Fieldwork ReportMA Cultural Council, Boston, MA, 1999-2004.

Issues to Consider Regarding Ethnographic Resources and Research: Boston Harbor Islands Project.  National Park Service, Boston, MA, 1999.

The White Mountains Ski Industry.   New Hampshire Smithsonian Folklife Festival field research, New Hampshire Council on the Arts, Concord, NH, 1998.

Concepts for Long-Term Cultural Program Development within a Social Welfare Agency Serving the Local Latino CommunityCentro Civico, Amsterdam, NY, 1997.

Traditional Storytellers in Massachusetts and Connecticut.   VT Folklife Center, Middlebury, VT, 1997-1999.

Community Life in a Suburban Development:  Middle River Oral Histories. Baltimore County Planning and Zoning Department, Baltimore, MD, 1996.

Hispanic Cultural Traditions Survey: Final Report and Recommendations.  Delaware Folklife Program, 

Delaware Division of Parks and Recreation, Dover, DE, 1995.

Armenian and Armenian American Traditional Artists in New York City and New Jersey.  Country Roads, Inc., Boston, MA, 1995.

Native American Cultural Traditions:  Final Report and RecommendationsMaryland Commission on Indian Affairs, Maryland Historic Trust, Crownsville, MD, 1994.

Community Cultural Traditions Along the National Road in Pennsylvania. Pennsylvania Heritage State Parks Department, Harrisberg, PA, 1993.

Research Reports and RecommendationsHistorical Society of Rockland County, New City, NY, 1990-1993.


Adjunct Professor
Hampshire College, Amherst, MA

  • The Hampshire Learning Project: Introduction to Undergraduate Assessment (School of Cognitive Science)
  • Experience of Education: A Hampshire College Case Study (School of Cognitive Science)
  • Cultural Identity and Belonging (School of Social Science)
  • Health and Culture: Ethics and Medical Care in Diverse Societies (School of Natural Science)
  • Doing Ethnography in the Pioneer Valley (School of Social Science)

Adjunct Professor: Social Thought and Political Economy
University of MA, Amherst, MA

  • Applied Cultural Work: Healthcare and Cultural Difference


Inclusive Creative Placemaking Through Participatory Mural Design in Springfield (MA). Lara Sucupira Furtado and Jessica M. Payne, Journal of the American Planning Association, Volume 88, Issue no 3 2022.

College Student Hazing Experiences, Attitudes, and Perceptions: Implications for Prevention. Elizabeth J. Allan, David Kerschner and Jessica M. Payne, Journal of Student Affairs Research and Practice, 56:1, 32-48, 2019.

Transforming the Culture of Hazing: A Research-Based Hazing Prevention Framework. Elizabeth J. Allan, Jessica M. Payne and David Kerschner, Journal of Student Affairs Research and Practice, 2018.

Working Together for Equitable Student Outcomes: State of the Frontier Set. Bill and Melinda Gates Foundation, 2018 (data and analysis for report provided by JPC through VentureWell

Innovator Insights: Illuminating the Path for Tomorrow’s Inventors.  VentureWell, Hadley MA, 2018 (Includes content, themes, analysis by JPC). 

Negotiating Peer Mentoring Roles in Undergraduate Research Lab Settings.  Becky Packard, Vincenza Marciano, Jessica Payne, Leszek Bledzki and Craig Woodard.  Mentoring and Tutoring: Partnership in Learning.  Routledge Press, 2014.

Critical Historiography of the Present: A Response to “Looking Back, Moving Forward.”  Journal of American Folklore, 2004, 117:346.

David Shuldiner (1949-2001).  A Tribute.  Journal of American Folklore, 2003, 117:345.

The Politicization of Culture in Applied FolkloreJournal of Folklore Research, Special Issue on Applied Folklore, 1998, 35: 3.  

Folklore in New York State: The NYSCA Era.Karen Taussig-Lux and Jessica M. Payne. New York Folklore, 1996, 21:1-4.

Public Folklore and the Practice of Representation.  Folklore in Use, 1993, 1: 1.


Where’s the Research Base for Effective Hazing Prevention? Introducing a Data-Driven Hazing Prevention Framework and the Campus Hazing Prevention Toolkit, Elizabeth J. Allan, Jessica Payne, Abigail Boyer, Dave Kerschner. Clery Center, Washington, DC  and StopHazing, Orono, ME 2018. Unpublished conference presentation, NASPA Annual Meeting, 2018..

We Don’t Haze: Implementing An Evaluated Hazing Prevention Training. Elizabeth J. Allan, Jessica Payne, Abigail Boyer, Dave Kerschner. Clery Center, Washington, DC  and StopHazing, Orono, ME Unpublished conference presentation, NASPA Annual Meeting, 2018.

Developing a Research-based Framework for Hazing Prevention. Elizabeth Allan, Jessica M. Payne and  Jane Stapleton, NASPA Annual Meeting, San Antonio, TX, 2017.

Applied Folklore Assessment/Assessment of Applied Folklore.   American Folklore Society meeting , New Orleans, LA, 2012.

Experiential Authority and the Gathering of Hard Truths: Mobilizing Ethnography in Hampshire College’s Qualitative Research Initiative. Unpublished paper presented at conference “Getting Our Act Together: Performance Studies in Uncertain Times.”  University of Massachusetts, Amherst, MA, 2005.

Agency and Authority in Applied Folklore:  Expanding the Conditions of PossibilityAmerican Folklore Society Annual Meeting, Rochester, NY, 2002.

Making Culture Work for Social Change: New Directions in Applied FolkloreSociety for Applied Anthropology Annual Meeting, San Juan, Puerto Rico, 1998.

Outlines for an Applied Folklore Toward the Turn of the CenturyAmerican Folklore Society Annual Meeting, Pittsburgh, PA, 1996.

Contemporary Politics of Native American Cultural Preservation.  AFS, Milwaukee, WI, 1994.

The Politics of Tradition: Public Folklore and the State.  AFS, Jacksonville, FL, 1992.

The Problem of Historicity or Discontinuity in Public FolkloreAmerican Folklore Society Annual Meeting, St. Johns, Newfoundland, 1991.


Trauma and Resilience in Educational Communities: Understanding trauma, the brain and best practices for establishing trauma sensitive learning environments; a three-part training for high school teachers at Paolo Freire Social Justice Charter School, Holyoke, MA. The Alianza Project, Holyoke, MA, 2018. 

Applied Ethnography.  “Critical Folklore Studies,” Professor Stephen Olbrys Gencarella, University of Massachusetts, Amherst, Dept. of Communications, 2010.

Applied Ethnomusicology. “Ethnomusicology,” Professor Becky Miller, Hampshire College, 2005-2007.

How to Conduct an Interview. “Rave Reviews,” Professor Ellen Donkin, Hampshire College, 2005, 2006.

The Politicization of Culture in Applied Ethnography. “Radio Production,” Professor Becky Miller, Hampshire College, 2004.

A Research Project in Performance Studies:  Case Studies in Participatory Practice and Applied Cultural Work, Hampshire College, 1997. 

The Practice of Ethnographic Interpretation and Writing. “Communication Studies,” Professor Jim Miller, 

Hampshire College, 1996. 

Hegemony and the Political Practice of British Cultural Studies. “British Cultural Studies,” Professor Jill Lewis, Hampshire College, 1994. 

Native Americans and the National Park Service Cultural Preservation Programs.  “Southwest Ethnography and Physical Anthropology,” Professors B. Yngvesson, D. Martin, Hampshire College, 1994.

Folklife Research and Programs in Rockland County, New York.  “Here We Are,” interview talk show produced on Rockland Community College Cable T.V, 1993. 

Public Folklore in New York City.  Presentation on interview talk show, Queens Cable T.V, 1992.


Co-editor, Co-founder, Journal of Applied Folklore. 1998-2000

Co-editor, “Legacies and New Perspectives on Applied Folklore,” Journal of Folklore Research 1998

  • Special issue based on conference sessions organized by Payne and colleagues for American Folklore Society 

Co-editor, Folklore in Use: Applications in the Real World. 1997

Editorial Advisory Board member, Folklore in Use: Applications in the Real World. 1994-1996


Common Wealth Murals, Board Member 2021-present


DirectorKeeping the Faith: Rockland’s Italian American Community and the Maria SS di Montevergine Society.  Produced by the Historical Society of Rockland County to accompany exhibit.  Received 7th Annual Historical Services Award for Excellence, Lower Hudson Association of Historical Agencies and Museums.  1992.


Proficient in Spanish with knowledge of French.