Impact evaluation for change makers

We collaborate with bold visionaries to help them make innovative decisions informed by the lived experience of their stakeholders.

Our work together shifts impact evaluation from an accountability obligation to a strategic mindset.

"This was the first time our organization conducted an external evaluation, collecting real substantial data about what we do, how we do it, and the impact it has.

Taking a deep dive to understand the elements of our model that are essential and replicable brought tremendous value to our strategic vision."

Dariel Vasquez, Co-Founder & CEO, Brothers@, Bard College, Annandale-on-Hudson, NY

The Broadsight team including founder, Jessica Payne, Phd, impact data analyst and operations associate Caroline Gurek,, operations executive Cinamon Blair, and data impact analyst Elizabeth Zhang.

Broadsight is a women-owned consultancy that elevates the agency and self-determination of organizations and the communities they serve.

BROAD: An inclusive and cross-disciplinary perspective

SIGHT: An ability to observe, synthesize, and anticipate

BROADSIGHT: A multifaceted, evaluative approach to sensemaking, oriented towards horizons of possibility

Your clients and consumers are a root source of knowledge.

By listening to stories and surfacing truths, we amplify understanding, expand engagement, and reinforce ownership among every participant of a project.

"Hiring Broadsight to be part of our team was truly a game changer in validating the work we’re doing. Every element was grounded in the import to the project. Broadsight's evaluation was so awesome that in year one, the Centers for Disease Control, the Mass Cultural Council and our other funders quickly recognized the impressive rigor of our project and moved to continue supporting our work."

Eileen McGaffery, Executive Director, Community Music School of Springfield and Co-Founder, Trust Transfer Project

We partner with organizational leaders, innovators and change makers to help them access the knowledge and experience of key community stakeholders whose insight can drive continual process improvement, efficacy and impact.

We work across sectors, silos, and regions — engaging large national, gatekeeper institutions; linchpin agencies in regional and local economies; and small to medium-sized organizations who provide equitable services and solutions to meet the social, economic and global opportunities of our time.

Case Studies

Amherst College seal in lavender on a dark purple background

Amherst College

Mixed Methods Assessment with Amherst College’s Loeb Center

Brothers@ logo


Alumni Impact Study

Common Wealth Murals

Economic and Community Impact Study

Stop Hazing logo


Strategic Development of the Hazing Prevention Consortium and Hazing Prevention Framework

Treehouse Foundation

Intergenerational Community Framework

Trust Transfer Project

Impact Evaluation: Engaging Artists and Organizations in Public Health Messaging on COVID-19


Strategies to Improve Undergraduate Success


What do you need to understand to fulfill your true mission?

We work with clients at all stages of organizational growth, program development, and stakeholder engagement to help them answer this core question.